Canva
Canva
Print - TV - Extensions
THE CHALLENGE
More than any other brand, Canva helped democratize design.
But does every person know there’s a designer in them yet?
Not quite.
OUR ANSWER
Prove once and for all: if you have eyeballs, you have an eye for design.
“Design it yourself”
Art Directors: ShahRukh Tailor & Laura Rouw
Copywriter: Harrison Fuerst
Station Domination
TV
“Eye-bleach”
For those who survive the cringe-inducing ads, Canva will reward those with some “Eye Bleach” aka a soothing microsite of beautiful design accessed through a QR code. On top of this, visiting the microsite will grant 1 month free of CanvaPro.
Microsite
